Enshittification captures a specific type of degradation - the inevitable deterioration of a product or service under an economic system that is obligated to secure ever larger profits. I like the fact that it is slightly vulgar because there is an element in this process that is revolting - the idea and acceptance that its fulfillment is guaranteed.

The vulgarity also carries with it higher odds of the term detaching from the intellectual sphere and into the common man, increasing awareness and hope of consumer pushback.